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Mar 31

How To Monetize Free Video Games

There are many free video game sites that are available online. If you do video Game Development and would like to make web based video games available online, you should know that even if the games are free to play, you can still make some money from them. However, in order to ensure that your website is profitable, there are certain things that you need to do.

Make the site easy to navigate

This is something very important for any website and is especially important if you want to make money from your site. You will need to be sure that your site is easy to navigate and that it is neatly organized so that your users can quickly find the games that interest them. While Video Game Testing is a process that demands a lot of time and effort, you should also invest a considerable amount of time in designing your website well.

Use pay per click ads

One of the easiest ways to monetize a site that offers video games for free is by participating in a pay per click advertising program as a publisher of ads. Google AdSense remains one of the most popular of these programs, but there are plenty of other ones as well. You will get paid every time someone clicks on one of the ads and is redirected to the advertisers website.

Use a CPA network or affiliate programs

Another way to monetize a free site would be to advertise some affiliate offers on it. However, for this to be profitable, you will need to select offers that will appeal to your audience. The way that you can make money from affiliate offers varies. Some pay you a percentage of every sale that you have referred to a merchant. On the other hand, some affiliate offers do not require you to sell anything at all, just that the person clicking the ad completes a certain action on the merchant’s website, such as filling out a survey or signing up for a free website. Offers related to video games, such as those promoting participation in game QA could work well for you.

Don’t go overboard on the ads

While your objective is to make some money from your website, you must remember that it is important to put the needs of your users first and provide them with a good experience when they visit your website. Nobody would want to visit a website where of the content on the page consists of ads and where users have to close 4 annoying pop up ads every time they click on something on your website. If users are simply flooded with ads, then it is likely that they will not come back to your site either, which will reduce the number of overall visitors that your site gets each month.
Read More: how to start a video game company

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