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Mar 27

How To Monetize Your Online Business Directory

Business directory is not just a tool to promote your business online, there is more to it. If you start a business directory and implement it properly, you can actually generate a substantial income. You can use a number of tools which can help you effectively monetize your directory and earn with it.
So, what can you do to monetize your business directory? You can use affiliate programs to make money. These programs are also known as associate programs and in such programs an online merchant will pay other websites a commission fee to direct traffic to their website. You can be that website and post links to that merchants website and the payment will be made according to a particular agreement. The links can be in the form of a banner or text. Affiliate programs are an excellent way to make money and the best part is that there is no fee of joining any such program.
Your second option can be the Cost-Per-Click. Google AdSense is an example of CPC and it can be a very good money generator for your online UK business directory. All you need to do is sign up with such a network and paste the code in your directory page. The network will show ads that are relevant to the content on your directory pages and you will get a certain amount of money for every click. The amount you will make depends upon where you are placing the ads on your page and how many people visit your website.
Cost per mile is another method to generate money. These networks operate the same was as pay per click. Here CPM refers to the cost of 1000 impressions. You will be given a rate for per 1000 impressions.
You can sell your advertising space to generate money as well. You can let other website place banner ads on your website and charge them a specific amount for a specified period. These ads can help you generate income as well.
Another thing you can do on your business directory to generate income is to run small polls and surveys on their web pages. You can sign up with the company and select the type of polls and surveys you want to run.

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